Sell It Quick. Sell It Smart.

The time has come to strongly consider putting your property up for sale. What are the steps you need to take to ensure a smooth transaction process? I’ll help guide you through the selling process. Allow me to find reliable buyers with a good credit score, and negotiate a price that meets your financial interests while ensuring a fast and efficient transaction that will yield you the most amount of money in the shortest amount of time.

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Alex will...

expertly construct a Comparative Market Analysis (CMA) of your home to help set the right price.

receive, evaluate, and negotiate the terms of an offer as they relate to your wants and needs.

carry out a top level marketing plan that will ensure maximum exposure and top dollar for your home.

supply fully executed contracts to Escrow and Buyer’s lender and request the removal of all Buyer contingencies.



Homes that are already on the market can be at a disadvantage if problems are revealed during a subsequent home inspection. Issues that you were previously unaware of could keep a property from selling at its highest potential price, when it’s too late to address them. A home in better condition will normally sell for more than one with problems that could have been corrected. By making your own repairs, you can now avoid the limited time frame that is available to you during a transaction to negotiate and set your own schedule of repairs, allowing you to list your home with greater knowledge of its condition. This can result in cleaner offers, cost-effective negotiations, stronger marketing and a smoother transaction.


Aside from placing a For Sale sign on your property, your home will be inputted into the MLS (California Regional Multiple Listing Service) while simultaneously being syndicated to all major real estate websites. Your home will be advertised overseas and available for the public and surrounding agents to view via Open Houses and Broker Previews.


In addition to visually prepping your home for sale, complimentary HD-photography, the creation of a virtual tour, and drone footage (if applicable) will take place by a professional to boost the marketability of your home.


Although it may seem obsolete, print advertisement still has its place in the world of real estate. A complimentary ad of your home will be placed in the MLS Guide (a widely read publication within the brokerage community) and local print outlets. In addition to exposing your home to nearby brokerages, custom property mailers will be sent to surrounding residences


Your listing will be thoughtfully optmized and syndicated across hundreds of effective, national sites, and dozens of regional and affiliate sites (i.e. Zillow, Trulia, Realtor, etc.), getting your listings online where the largest audience of homebuyers begin their search.



Advertising your property for top dollar is Alex's priority, however, the fluidity of the real estate deal is too. And it all starts with a well-assembled team. Alex not only provides expertise on all facets of a real estate transaction, but he has a team of professionals to ensure a seamless sales process. With top escrow and title companies by your side, you can be rest assured that every angle of your real estate deal will be handled with utmost care and professionalism.


coordinate the signing of Buyer's inspections and Seller paperwork with Escrow.

examine all reports, inspections, Preliminary Title Report, Escrow instructions​​​ and request the removal of all Buyer contingencies.

confirm the delivery of all documentation so as to finalize the closing process.